About us

Fianoel, which started with “Made by Noel” as the brand name, is an SME that focuses on the creative industry, specifically handicrafts in various media, such as bags, shoes, keychains, etc. Fianoel is committed to producing handcrafted products that are of export quality and competitive in the international market.
The painting, decoupage, and sospeso techniques developed by Fianoel make it distinguishable and interesting in the creative market. Some featured products, such as pandan woven bags, Batik clutch, and eco-friendly plastic bags, could help Fianoel successfully expand its market to several countries such as Malaysia, Australia, the Philippines, Japan, and many more.
Become a creative, reliable, innovative, and competitive craftsman both nationally and internationally.
Behind Fianoel
Fianoel started this business in 2008 with “Made by Noel” as the brand name, an SME that focuses on the creative industry, which was painting in various media such as shoes, bags, keychains, and other painted fashion products. During our creative journey, we keep innovating ourselves to improve the business. In 2014, we developed the “Decoupage” craft technique, the art of sticking tissue, fabric, and paper in various media to make a painting look like. Besides, Fianoel also developed a technique called sospeso in its products.
At that time, the Decoupage craft, which tended to be new, turned out to be popular in society. Started by the high demand from the market to learn Decoupage craft, we also started to provide all of the tools and materials. Also, opened classes and training to learn the Decoupage craft.
Thousands of people have joined our Decoupage workshop or classes. Today, Fianoel is known not only as a handcrafted producer, but also as a supplier of raw materials for handcrafted products.
Apa kata pelanggan kami?
Gunarianto

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“Malang Strudel telah bekerja sama
dengan banyak UMKM di Malang Raya, salah satunya adalah Fianoel. Produk yang dihasilkan cukup diminati pengunjung di outlet kami. Bisa dibilang sih, salah satu item yang fast moving”
Ajeng Tyas

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“Supply bahan dan alat decoupage yang lengkap dan terjangkau”